Council on the Ageing (COTA Victoria) is the leading not-for-profit organisation representing the interests and rights of people aged over 50 in Victoria. For nearly 70 years in Victoria, we have led government, corporate and community thinking about the positive aspects of ageing.
The position is located within the Policy and Communications Team, which integrates policy development and response and related community and political engagement with marketing and communications. The Senior Media and Communications Adviser works across all areas of the organisation including Seniors Rights Victoria and Health and Wellbeing and other programs.
The focus of the Senior Media and Communications Advisor is to raise the public profile of COTA Victoria and Seniors Rights Victoria as a pre-eminent source of expertise and informed commentary regarding issues of concern to older people. This includes promoting the work of Seniors Rights Victoria as the lead statewide organisation addressing elder abuse.
- Manage the development and implementation of the media and communications strategy to promote COTA Victoria and Seniors Rights Victoria in order to influence key decision makers and the general public on issues related to the needs of older people including preventing elder abuse.
- Support board initiatives to attract corporate sponsorship for COTA Victoria. (This work to take the equivalent of one day per week over the first twelve months and then be evaluated.)
- Build strong networks especially with interested journalists to publicise the needs of older people, policies and programs and build the reputation of COTA Victoria and Seniors Rights Victoria and maintain a database of key contacts.
- Prepare, including writing and editing as required, media releases, articles, opinion pieces and submissions as well as content for the Seniors Rights Victoria newsletter and submissions.
- Collaborate with the Marketing and Communications Adviser to ensure integration between COTA and SRV social media and website content and with other aspects of communication and programming in order to achieve maximum impact.
- Manage consultants engaged to assist with the communications and media objectives of COTA Victoria and Seniors Rights Victoria.
- Support and train staff across the organisation to integrate communications strategies into the planning and implementation of all projects and to implement communications activities as appropriate to their role.
- Work with staff to identify required communication resources for older people, service providers and others in accordance with COTA and Seniors Rights Victoria strategic objectives.
- Coordinate the production, distribution and promotion of internal and external written communications and publications, such as annual reports, newsletters, reports, policy submissions and other materials.
- Regularly assess the effectiveness of all communication activities and look for opportunities to improve content and streamline coordination and production.
KEY SELECTION CRITERIA
- At least five years experience in journalism and the development and implementation of organisational media and communications strategies.
- Tertiary qualifications in communications, public affairs or media.
- Demonstrable excellence in writing and editing for different audiences and mediums.
- Excellent communication skills, including highly developed interpersonal and negotiation skills.
- Previous experience in the development of strategies to attract corporate sponsorship for not for profit organisations.
- High level project management skills including the capacity to manage multiple projects with tight deadlines and work under pressure.
- Good knowledge of media outlets and existing networks with journalists.
- Previous experience in volunteer management and stakeholder engagement
- An understanding of the issues facing older people and values that support a positive approach to ageing, rights and empowerment.
- Works with integrity, displaying a pro-active, conscientious, flexible and friendly approach.
- Demonstrated ability to work both independently and collaboratively within a small, multi-disciplinary team.
HOW TO APPLY
Applicants should express their interest through a short covering letter attaching their resume and a brief document addressing the key selection criteria to be considered for the role. A full position description is available on request by emailing email@example.com or at the cotavic.org.au website.
For further information about the position please contact Karen Iatrou, Human Resources on (03) 9655 2103. Email your application to firstname.lastname@example.org Applications close on Sunday 16th June, 2019.